Showing posts with label Audience. Show all posts
Showing posts with label Audience. Show all posts
Minecraft
5 Important Stats about Minecraft:
- Multi-platform.
- Open sandbox.
- Started as an indie.
- 125 million copies sold.
- Created by Marcus Persson.
Critically and commercially successful. (people who judge and how many copies sold).
The game was created in the summer of 2009. By the first weekend, it sold 40 copies. In the summer of 2010, Mojang was set up. A company owned by Marcus Persson to help with the owning of Minecraft. January 12th 2011 - over a million copies sold.
Why its successful:
- Appeals to those with a creative mind as a sandbox game (infinite replay-ability).
- Appeals to those of all age ranges.
- Forging relationships - help social skills and teamwork.
- Multiple platforms.
- Not just one genre.
Video Games and Gaming
In class, we had a minute to name as many Video Games as we could individually.
After we made the list, we had to think of how to categorise the games.
This is the list I came up with:
- GTA (Grand Theft Auto) - RPG, Open World.
- FIFA - Sports.
- Skyrim - Fantasy, Open World.
- PUBG (Player Unknown's Battleground) - Action, Strategy.
- Cooking Mama - Simulation.
- Mario Kart - Fantasy/Sports - racing.
- NBA - Sports.
- Don Bradman - Sports.
- F1- Sports - racing.
- Just Cause - Action, Adventure, Open World.
- Far Cry - First person shooter, Open World, Action.
- UFC - Sports.
- WWE - Sports.
- Nintendogs - Simulation.
- FIFA Street - Sports.
- Minecraft - Sandbox, Open World.
- Fortnite - 3rd Person shooter, Strategy, Action.
- Rainbow Six Seige - 1st Person shooter, Action, Strategy.
- The Division - Strategy, Action.
- Assassins Creed - Open World, Action.
- Call Of Duty - 1st Person shooter.
- Battlefield - 1st Person shooter.
- Dead By Daylight - Horror.
- Watchdogs - Open World, Action, Strategy.
- Sims - Simulation.
Categories of games:
- Sports
- Sandbox
- Open World
- Fantasy
- 1st person
- 3rd person
- Strategy
- Role Playing Game
- Simulation
- Horror
- Action
- Adventure
Platform - different ways media is distributed.
Sandbox - creation/construction game.
The BBC
Radio 1:
This radio station focuses on providing young listeners with great entertainment, and a mix of new artists and songs which are trending currently. They say their purpose is to "entertain and engage a broad range of young listeners with a distinctive mix of contemporary music and speech."
The target audience is 15-29 but also aims to younger teenagers. Programs such as Fire In The Booth on Radio 1 Extra provide the audiences with content from upcoming and trendy UK and US Grime stars.
Programs on this station:
- Nick Grimshaw Breakfast Show.
- Newsbeat.
- Greg James.
- Charlie Sloth.
- Pete Tong.
- 1 xtra's takeover.
Radio 2:
The remit of Radio 2 is to show mixed music with great speech service, targeted at a broad audience of over 35's. The station offers entertaining music programs and speech-based content including news, readings, arts, religion and current affairs.
Programs on this station:
- Chris Evans breakfast show.
- Jeremy Vine.
- Sarah Cox, sound of the 80s.
- Steve Wright Sunday Love Songs.
Radio 3:
This station is designed to offer a mix of music and cultural segments in order to interest their target audience of people aged over 55 years of age. It has a lot of classical and jazz music and has more relaxed themes in order to cater to its older audience. This station stays very true to the mission to enrich people's lives with programmes that inform and educate as well as being the most creative organisation in the world.
Programs on this station:
- Composer of the week.
- Afternoon Concert.
- Music Matters.
- Jazz Now.
Radio 4:
This station provides minimal music coverage and is designed to be a mixed speech service, with a wide coverage of news and other speech (drama readings, comedy, factual and magazine programmes). It is targeted at an ABC1 audience aged 34-39 year-olds. This station stays very true to the mission to enrich people's lives with programmes that inform and educate.
Programs on this station include:
- Midnight News.
- Shipping Forecast.
- Prayer for the Day.
- Weather.
- You and Yours.
- Six o'clock News.
Radio 5:
The remit of this station is to provide live news and sports coverage, to a target audience of mainly sports lovers from all ethnic backgrounds. It is seen as the main BBC station to bring listeners live and up to date news stories as they happen. Regarding sports, the station often has viewers ring up, or guests in the studio to analyse recent sporting fixtures.
The station has a multi-purpose to entertain, inform and involve.
Programs on this station:
- 5 live Breakfast
- 5 live Sport.
- 5 live Drive.
- Flintoff, Savage and the Ping Pong Guy.
- Up All Night.
- Morning Reports.
Radio 6:
This radio station focuses on providing young listeners with great entertainment, and a mix of new artists and songs which are trending currently. They say their purpose is to "entertain and engage a broad range of young listeners with a distinctive mix of contemporary music and speech."
The target audience is 15-29 but also aims to younger teenagers. Programs such as Fire In The Booth on Radio 1 Extra provide the audiences with content from upcoming and trendy UK and US Grime stars.
Programs on this station:
- Nick Grimshaw Breakfast Show.
- Newsbeat.
- Greg James.
- Charlie Sloth.
- Pete Tong.
- 1 xtra's takeover.
Radio 2:
The remit of Radio 2 is to show mixed music with great speech service, targeted at a broad audience of over 35's. The station offers entertaining music programs and speech-based content including news, readings, arts, religion and current affairs.
Programs on this station:
- Chris Evans breakfast show.
- Jeremy Vine.
- Sarah Cox, sound of the 80s.
- Steve Wright Sunday Love Songs.
Radio 3:
This station is designed to offer a mix of music and cultural segments in order to interest their target audience of people aged over 55 years of age. It has a lot of classical and jazz music and has more relaxed themes in order to cater to its older audience. This station stays very true to the mission to enrich people's lives with programmes that inform and educate as well as being the most creative organisation in the world.
Programs on this station:
- Composer of the week.
- Afternoon Concert.
- Music Matters.
- Jazz Now.
Radio 4:
This station provides minimal music coverage and is designed to be a mixed speech service, with a wide coverage of news and other speech (drama readings, comedy, factual and magazine programmes). It is targeted at an ABC1 audience aged 34-39 year-olds. This station stays very true to the mission to enrich people's lives with programmes that inform and educate.
Programs on this station include:
- Midnight News.
- Shipping Forecast.
- Prayer for the Day.
- Weather.
- You and Yours.
- Six o'clock News.
Radio 5:
The remit of this station is to provide live news and sports coverage, to a target audience of mainly sports lovers from all ethnic backgrounds. It is seen as the main BBC station to bring listeners live and up to date news stories as they happen. Regarding sports, the station often has viewers ring up, or guests in the studio to analyse recent sporting fixtures.
The station has a multi-purpose to entertain, inform and involve.
Programs on this station:
- 5 live Breakfast
- 5 live Sport.
- 5 live Drive.
- Flintoff, Savage and the Ping Pong Guy.
- Up All Night.
- Morning Reports.
Radio 6:
The remit of BBC 6 Music is to entertain lovers of popular
music with a service that celebrates the alternative spirit in popular music
from the 1960s to the present day.
Its programmes juxtapose current releases outside the
mainstream, including music from the BBC Sound Archive. It should provide
context for the music it plays, and support live music and new artists.
Programs on this station:
- Chris Hawkins.
- Laura Laverne.
The sites that follow their PSB remits most clearly in my opinion are BBC radio 4 and radio 5 live. Radio 4 has taken on strong reputation as being a relaxing radio station with a variety of conversation to retain the same target audience year after year with very minimalist changes to their programs despite drastic changes in technology. Secondly, BBC radio 5 live has stayed true to it's sports fans by not adding things that do not fit with the sporting/news theme. They still have lots of interactivity with listeners through call-ins and expert analysis with guests after a sporting fixture.
BBC Academy Podcast
Preparation:
The BBC 1 Breakfast show will always be 'sketched' out, a basic structure is there, but its not strictly followed. Guests, competitions and interviews have to be planned out and revised before hand, and this changes daily for different shows. The intention of the show is to always make it 100% brilliant, to be entertaining, play great new music and be informative and to set up listeners for a great morning. Regarding guests, it works both ways. The BBC contact them and they contact the radio station. Or the production team may see them in the newspaper and know that they're 'in town'. Or the team will looking ahead into upcoming TV shows and films and invite guests onto the show who feature in those shows/films. If the guests are difficult, they simply wont be on for long.
Responsibilities of the presenters and producers:
Producers - need to have the ability to get on and understand each other and their needs. Thinking ahead of the show e.g going into a link after the next song, so for example a caller. Assistant producer will get the caller prepared, make sure they know what they're going to talk about and sound good. Also guests need briefing, telling them not to swear and not to mention specific brands. Another responsibility would be to make sure sound is good, so the person speaking has the correct volume. During the show, the team don't really talk to each other, they mostly check on what everyone's doing and making sure things run smoothly.
Team Dynamics:
They sit together in a small room, very close together, so team cohesion is very important. Getting on with each other as a team is really important to create a good vibe. Trust is also key. Because everyone's friends, they have a WhatsApp group to talk about what guests they want, and always share with each other what's trending, e.g the Grammy's.
How can you break into radio?
Get into a local radio station- working for free. Exposure to how radio works. Directly approach people in the industry and ask to get involved. Keep being persistent. There's many sectors in radio. Get as much experience as possible. Student radio. You don't have to be technically gifted. Finding topics that you like and that you like to talk about.
The BBC 1 Breakfast show will always be 'sketched' out, a basic structure is there, but its not strictly followed. Guests, competitions and interviews have to be planned out and revised before hand, and this changes daily for different shows. The intention of the show is to always make it 100% brilliant, to be entertaining, play great new music and be informative and to set up listeners for a great morning. Regarding guests, it works both ways. The BBC contact them and they contact the radio station. Or the production team may see them in the newspaper and know that they're 'in town'. Or the team will looking ahead into upcoming TV shows and films and invite guests onto the show who feature in those shows/films. If the guests are difficult, they simply wont be on for long.
Responsibilities of the presenters and producers:
Producers - need to have the ability to get on and understand each other and their needs. Thinking ahead of the show e.g going into a link after the next song, so for example a caller. Assistant producer will get the caller prepared, make sure they know what they're going to talk about and sound good. Also guests need briefing, telling them not to swear and not to mention specific brands. Another responsibility would be to make sure sound is good, so the person speaking has the correct volume. During the show, the team don't really talk to each other, they mostly check on what everyone's doing and making sure things run smoothly.
Team Dynamics:
They sit together in a small room, very close together, so team cohesion is very important. Getting on with each other as a team is really important to create a good vibe. Trust is also key. Because everyone's friends, they have a WhatsApp group to talk about what guests they want, and always share with each other what's trending, e.g the Grammy's.
How can you break into radio?
Get into a local radio station- working for free. Exposure to how radio works. Directly approach people in the industry and ask to get involved. Keep being persistent. There's many sectors in radio. Get as much experience as possible. Student radio. You don't have to be technically gifted. Finding topics that you like and that you like to talk about.
Types of Audience
Intro to audience from Great Baddow High School Media
Demographic Profiling:
A - Lawyers, Bankers, Doctors.
B - Teachers, Graphic designers.
C1 - Office workers/supervisors.
C2 - Manual workers: plumbers/builders.
D - Semi skilled manual workers.
E - Unemployed, students, pensioners.
Mainstreamers - seek security.
Aspirers - seek security.
Succeeders - seek control.
Resigned - seek survival.
Explorers - seek discovery.
Strugglers - seek escape.
Reformers - seek enlightenment.
Niche Audience - very narrow group.
Stuart Hall - Reception theorist.
Audience Response:
Historical Competence
Living Area
Gender
Age
Ethnicity
Cultural Experience
Gillette Advert
From the Gillette advert, it is clear to see that the implied audience is adult men, who are interested/looking for shaving products. The representation we get from the advert is that when using Gillette, men are able to accomplish many things people "perceive" as a necessity in life. For example: getting married, completing a race, doing well at job, having a baby.
Audiences - to generate money and attract the largest audience possible.
Demographic Profiling:
A - Lawyers, Bankers, Doctors.
B - Teachers, Graphic designers.
C1 - Office workers/supervisors.
C2 - Manual workers: plumbers/builders.
D - Semi skilled manual workers.
E - Unemployed, students, pensioners.
Mainstreamers - seek security.
Aspirers - seek security.
Succeeders - seek control.
Resigned - seek survival.
Explorers - seek discovery.
Strugglers - seek escape.
Reformers - seek enlightenment.
Niche Audience - very narrow group.
Stuart Hall - Reception theorist.
Audience Response:
Historical Competence
Living Area
Gender
Age
Ethnicity
Cultural Experience
Gillette Advert
From the Gillette advert, it is clear to see that the implied audience is adult men, who are interested/looking for shaving products. The representation we get from the advert is that when using Gillette, men are able to accomplish many things people "perceive" as a necessity in life. For example: getting married, completing a race, doing well at job, having a baby.
Audiences - to generate money and attract the largest audience possible.
Vocabulary List
Types of Media:
TV
Radio
Social Media
Magazine
Music
YouTube
Films
Target Audience (DR CAGES):
Disability
Regions
Class
Age
Gender
Ethnicity
Sexuality
Genre (DISTINCT):
Describe
In Detail
Setting
Themes
Icons
Narrative
Characters
Textual Analysis - camera, editing, sound.
(CLAMPS):
Costume
Lighting
Actors
Make-Up
Props
Setting
Steve Neale - Genre Theorist.
Language
Industries
Audience
Representation
Semiotics - The study of signs and their meanings.
Denotation - What it is
Connotation - The meaning of it.
Example -Glee: Denotation=School, students, teachers, wheelchair, bright lights, stage, cast, theatre.
Connotation=Unity, togetherness, teamwork, happiness, different ethnicities/sizes.
Signs and Hints (Ghostship):
Actress wearing red.
Slow motion.
Music tempo decreases.
Everyone stands up.
Overview of boat.
Camera shots of wire, which is what kills them.
TV
Radio
Social Media
Magazine
Music
YouTube
Films
Target Audience (DR CAGES):
Disability
Regions
Class
Age
Gender
Ethnicity
Sexuality
Genre (DISTINCT):
Describe
In Detail
Setting
Themes
Icons
Narrative
Characters
Textual Analysis - camera, editing, sound.
(CLAMPS):
Costume
Lighting
Actors
Make-Up
Props
Setting
Steve Neale - Genre Theorist.
Language
Industries
Audience
Representation
Semiotics - The study of signs and their meanings.
Denotation - What it is
Connotation - The meaning of it.
Example -Glee: Denotation=School, students, teachers, wheelchair, bright lights, stage, cast, theatre.
Connotation=Unity, togetherness, teamwork, happiness, different ethnicities/sizes.
Signs and Hints (Ghostship):
Actress wearing red.
Slow motion.
Music tempo decreases.
Everyone stands up.
Overview of boat.
Camera shots of wire, which is what kills them.
- · BARB - Broadcasters Audience Research Board.
- · Binge-viewing- watching a significant amount of episodes consistently one after another.
- · Broadsheet- a newspaper with a large format, regarded as more serious and less sensationalist than tabloids.
- · Conglomerate- an organisation made up of two or more companies working together in order to achieve a common goal.
- · Connotation- what something could mean
- · Cultural Imperialism- promoting the culture or language of one country in another.
- · DAB- Digital Audio Broadcasting
- · Demographic profiling- dividing your market based upon age, race, gender and income etc.
- · Denotation- what we see when we look at an image
- · Diversification- when a company increases the number of/ the type of product in order to make it more diverse.
- · Google analytics- a service provided by google that monitors the web traffic of certain websites.
- · GRA- graphic arts
- · Horizontal integration- increasing the quantity of production in the same part of the production line.
- · Independent media- any form of media that is not influenced in anyway by political or governmental stances.
- · IPSO- independent press standard organisation in charge of regulating newspapers.
- · Media-watch UK- a pressure group formed to prevent the broadcasting of content that they find inappropriate.
- · Mise en Scene (Costume, Lighting, Actors, Make up, Props & Setting)
- · NRS- the national readership survey is a way to classify the audience demographic for the purpose of market research.
- · Participatory Media- is media where the audience can play an active role in the process of collecting, reporting and analysing content.
- · PEGI- Pan European Game Information which is responsible for regulation of video games as well as awarding age rating certificates to each one.
- · Piracy- the unauthorised use or copying of someone else's work which causes people to be wrongly credited for something they haven't worked for.
- · Psycho graphic profiling- dividing your market based upon different personality traits, values and attitudes etc.
- · Semiotics- the study of signs
- · Tabloid- a newspaper with a compact page size smaller than broadsheet with an emphasis on celebrity stories and gossip etc.
- · Technological convergence- as technology improves so do the operating systems such as: TV's, computer's and smartphones.
- · Traditional media- The original forms of large-scale communication such as: newspapers, magazines, radio and direct mail.
- · Webcasting License- a webcast may be distributed to the public live or on demand.
·
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Codes and Conventions of Tabloid and Broadsheet newspapers: Tabloid: - Read by mainly those in categories C2, D and E. - Large bold...
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Intro to audience from Great Baddow High School Media Demographic Profiling: A - Lawyers, Bankers, Doctors. B - Teachers, G...
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History Of The Brand Lucozade is a sports drink created 1927 in the UK by Thomas Beecham, and is sold all over Britain. For the first ...