Tabloid and Broadsheet Newspapers

Codes and Conventions of Tabloid and Broadsheet newspapers:

Tabloid:

- Read by mainly those in categories C2, D and E.

- Large bold writing (normally the headlines).

- Humorous and metaphorical titles.

- Lots of colour compared to the black and white theme of broadsheets.

- Large images which take up most of the page.

- Advertisements (Cheap holidays etc).

- Known as 'Red Tops' as they literally have a red banner on the name.

- Mainly 'soft news' (reality, sport, celebrities). 

- FACT: Average reading age is a 9 nine year old. (The Sun)

- The Sun, Daily Star, Daily Mail, Daily Mirror, Daily Express. 

- FACT: The Sun is the leading selling, 2nd is Daily Mail. 

Broadsheet:

- Read by mainly those in categories A, B and C.

- Formal, high level language. 

- Lots of writing, long articles (main part of the page).

- Less images (small images just to help with the story).

- Colour is very dull (normally just black and white with colour from small picture).

- Serious news, also known as 'hard news' (politics, education, economy). 

- The Guardian, The Telegraph, The Times and Financial Times.